The purpose of this activity group is to initiate and conduct research studies into the influence of cross cultural differences in employee engagement.
National cultures differ along the Individualism – Collectivism continuum. Engagement models differ, but all include an emphasis on treating people as individuals, rather than treating everyone as the same. Engage for Success wants to explore whether elements of individualisation (e.g. empowerment, recognition), exhibit similar or different dynamics in relation to Employee Engagement in regions with a different national culture.