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Leaders can be trained to lead strategically by developing and following a Strategic Frame of Reference which involves:
» Drafting their team’s current Mission – including their primary customer and the key products, services and value they provide to that customer
» Utilizing a SWOT/Situational Analysis – identifying their team’s internal/current strengths and weaknesses and their external/future opportunities and threats
» Determining where their customers want their team to make changes – completing an Importance/Performance Matrix to identify the areas where the team needs to excel, make improvements, place low priority and redirect resources
» Establishing their team’s Vision – a realistic future worth striving for and built off of their customers’ feedback
» Obtaining team member input and involvement in developing the Departmental Strategic Frame of Reference – generating commitment to the new plan and overcoming the natural resistance to leaving their comfort zones
Why Should You Attend
Functioning strategically is a challenge for leaders today due to:
» The complexity of today’s business issues and the speed at which those issues change
» Everyone expecting instant results pulling leaders into reactionary fire fighting and leaders being given tasks with a short-term focus and rewards tied to accomplishing those tasks – inn essence, encouraging leaders to not be strategic.
However, this reactionary culture carries a huge downside for organizations – not to mention leaders’ careers. This webinar will address proven methods for fostering strategic thinking and functioning within your organization.
Areas Covered in the Session
A leader is acting strategically when he/she weighs their day-to-day issues in terms of what’s best for the competitive advantage & long-term success of their organization. And operatonal leaders can do just that by employing the following proven five step process:
#1. Identifying the current state of their function by:
» Drafting a mission statement referencing the products, services & value they are currently providing their internal customers
» Completing a SWOT Analysis to identify their function’s:
» Strengths to be leveraged & weaknesses to be bolstered
» Opportunities to be harnessed & threats to be neutralized
#2. Determining their customers’ perceptions of the function’s current performance through:
» Electronic surveys
» Face to face interviews
» Focus groups
» A customer advisory board
» Complaints, etc.
#3. Envisioning a preferred future for their function that is:
» Feasible, brief & easily remembered
» A compelling aspiration that their team can relate to & be inspired by
» Supportive of their corporate vision
#4. Establishing their function’s Critical Success Factors which are the:
» Few proficiencies at which the function most needs to excel
» Initiatives that will make the greatest contribution to the organization’s long-term success
#5. Executing their new strategy collaboratively by:
» Creating a common understanding throughout the team of the new vision & strategy as translated into Critical Success Factors
» Utilizing metrics to create alignment & provide feedback to team members on the progress being made toward those Critical Success Factors
Although we don’t have a common definition of ‘Strategic Leadership’ any leader can “be more strategic” by implementing these steps.
Who Will Benefit
» Any Leader, Manager or Supervisor who wants to improve their ability to strategically achieve enhanced business results
To Register (or) for more details please click on this below link: