Special Guest: Ghassan Karian of Karian and Box
Ghassan talks about using research and creative communication to secure higher levels of understanding and active support for business change using case studies from financial services, energy and manufacturing.
After spending 12 years in-house, with roles including Director of Internal Communication for British Gas, ICI plc and Rolls-Royce plc, Ghassan founded Karian and Box in 2006. He began his career in PR, for the Labour Party and as Head of Media Relations for Saatchi and Saatchi PR agency, Rowland Communication.
Host: Jo Dodds
