The partnership was championed ‘from the top’, so this case study could offer some valuable insights for CEOs/ HR directors/ union leadership etc. It also offers some practical insights into initiatives that were introduced as a result of the partnership. The ‘Voice’ element is very much focused on providing a voice to employees through trade union membership and representation. The unions were one of the company’s main tools for engaging the workforce and the partnership helped to extend the reach of the unions through increased membership and more effective working at a local level, thereby enhancing engagement.
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