Melcrum – The Future of Internal Communication 

A comprehensive review of various research reports on trust in organisations, which gives interesting results on what impacts trust from an employee perspective; what works and what can erode motivation. Insight is given in how trust can be better manifested and managed in company structures and how leaders and managers can behave accordingly to ensure trust and trust based relationships are maintained. Interesting models and process maps are given for practical use, and a new concept of ‘Flexicurity’ is introduced which centres on Employee Value Proposition building.

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